Historical and cultural differences
Corporate Social Responsibility and Ethics
New Production site and Technologies
Capacity to work in a team and associated problem solving
Capacity to work on a global business expansion
Research a company, develop, and provide a solution for its ability to expand abroad
Understand the current issues, barriers, and risks of expanding abroad
Understand the associated vocabulary and terms in English
B1-B2 level of English
B2-C1 level of English.
Business English Vocabulary
You will work on a global project where you will choose a company, and a country, in which you will expand the business and production site abroad. You will look at the reasons for why a company would want to expand internationally. Review the economic, political, legal, cultural barriers to entry into a country. Analyze the company, its competitors, the industry, and customers to decide its viability. Look into the corporate social responsibilities, ethics, supply chain management and new technologies. Their findings and recommendations will be presented in May 2023 to a jury.
Deliverables for the project
You will need to produce a schedule and project plan,
executive summary – with the overall goals of the project,
project report (16-18 pages excluding appendices) and
group presentation at the end of the project.
Evaluation of team members
Gartner
McKinsey's
International Business Klaus Meyer Mike Peng
Introduction to a theme
Primary and secondary research regarding the target company and country
Group work
Written report
Presentations
Mid term Report, Final Report, Group Presentation
60% Individual Work
40%
Written Test 1: (Businesses Failing to succeed/SWOT Analysis/PESTLE Analysis/ Cultural Differences and grammar/sentence correction)
Written Test 2: (CSR and Ethics, Production Site and New Technologies/ Supply Chain Management/Global Strategy and grammar/sentence correction)
10% Team Evaluation/Participation/attendance
10% TOEIC Test